Google has changed! Type in any business name into Google and you will find their reputation and reviews of past customers.
You need to manage your reputation now!
If you are advertising to show up in Google, but you have a bad reputation or no reputation at all, then you are wasting your money!
The game has changed!
Good reviews will send you HOT pre-qualified and presold customers, because ‘Customers’ trust online reviews.
Your reputation score matters more now than ever before!
Bad reviews will send customers to your competition
Reputation Marketing is a process of taking control and managing ones online reviews. Having good reviews will build trust with your potential customers before they even walk through the door.
Bad reviews that have already been posted online need to be replied to. Replying to and showing an initiative to resolve an issue, will go a long way with others looking for your business.
To What Extent Do You Trust the Following Forms of Advertising?
- 92% of people trust recommendations from people they know
- 70% of people trust consumer reviews posted online
- 58% of people trust editorial content such as newspaper articles
- 58% of people trust branded websites
- 50% of people trust emails they signed up for
- 47% of people trust ads on TV
- 29% of people trust text ads on mobile phones
~Source: Nielsen Global Trust In Advertising Survey. Apr 2012
As you see, online reviews are trusted more than any form of advertisement, articles or press releases about your company. You can run a free report of your company’s reputation here.
Developing your 5-Star reputation can be challenging, but we at Reputation Upgrade have a proprietary system that will streamline the process and make it seem easy. Our first step is to help our clients build a strong online reputation by first striving for 10 5-Star reviews. At 10 reviews, your business will become credible in the eyes of your potential customers and you will receive a reputation score on Google.
One you have a strong reputation score, we will market that reputation, promote other sites who promote your reputation and will have your reviews posted directly onto your website for all future customers to read.
Would you ever buy a product or service from a company with bad reviews online?
- Probably not!
If there were two identical businesses, one has 10 good reviews and one has 3 good reviews and 1 bad review, which would you do business with?
- The business with the best reviews, the best reputation
Did you know that online posted review and opinions are the second most trusted from of advertising?
While we are helping you create a 5-Star online reputation, we will also work with you to create a reputation marketing culture. Having a reputation marketing culture gives you the opportunity to capture and encourage reviews based on your services.
This will include staff training, a private review page and alerts to you when new reviews are posted. Having a reputation marketing campaign can place your business as the market leader in front of thousands of customers searching for your business online.
